Absolut Spa.  back
ABSOLUT SPA is a traditional Absolut Vodka advertisement. It presents the Absolut Vodka bottle in a bright spotlight, against a darkened backdrop, and resting on a reflective table. The spin here is that the bottle is almost entirely covered in a green mud, with only the brand name exposed. It's just as if a person had gone to a health spa for a therapeutic mudbath! Once again the famous bottle becomes personified. Printed up the left margin of this European ad is: TBWA, 2002 and photo by Michel DuBois.
Absolut bottle with spa mud all over.
Grapefruit Design

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