Absolut Maeda.  back
ABSOLUT MAEDA is a new ad on page 42 of the 3-4/99 issue of I.D., the International Design magazine. Set on a white page is a series of neat, blue lines forming the now-famous Absolut shape; the lines originate in the center of the bottle's base, progressing upwards and outwards, terminating at the top and along the sides of the bottle. The design of this 1999 ad is by John Maeda. I like this ad a lot; it's neat in more ways than one! Please let me know what you think.
Artist: John Maeda
Grapefruit Design

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