The ABSOLUT COZY Spectacular was published as an insert in the New York Times
newspaper (NYC home delivery only) on Sunday, December 16, 2001; I understand
that it was published elsewhere on that day. The 10"x12" insert had a wood
grain look, with a clear plastic, Absolut-shaped "window" in the center.
Visible through the window is the cozy featured in the Christmas 2001 ad,
which I previously described. A cozy is defined as a cover that you put on a
teapot or a boiled egg to keep it warm. In this case, it's a cover for a
bottle of Absolut Vodka; the bottle cover is red, green & white and resembles
a sweater or a stocking, with a reindeer, a snowflake and the words ABSOLUT
VODKA printed on it. Below the window, is an ABSOLUT COZY logo and below
that is written: A holiday gift designed by Cynthia Rowley for Absolut.
On the reverse side of the gift packet, made in China, is written over a wood
grain motif: Perfect for holiday parties as well as the most intimate of
get-togethers, this exclusive limited-edition ABSOLUT COZY was designed by
world-famous fashion guru Cynthia Rowley. To enjoy fully, place over your 1
liter bottle of Absolut and display at all holiday gatherings. Then simply
pull down the top, remove the bottle cap, and pour!" This is ©2001, imported
by Absolut Spirits Co., New York, NY |
Absolut Gallery
